Problem: Congestion, reduced economic productivity, and higher greenhouse gas emissions as a consequence of growing volume of cars in small-to-medium sized cities.
Solution: Clean, affordable, and effective methods of transportation that include bicycle, electric bicycle, electric scooter, and car sharing programs.
Goals and objectives: Provide small-to-medium sized cities, with effective, sustainable, and economical transportation options which aims to reduce urban congestion, stimulate economic activity, and improve environmental health.
In Summer 2019 Velvioo launched YerevanRide, a bicycle sharing operation in Yerevan, Armenia.
Velvioo partners with some of the leading hardware and vehicle vendors to provide Yerevan’s citizens the ability to use bicycles for getting from one location to another. The bicycle sharing network promotes accessibility, so bicycles are picked up and dropped off public locations, such as sidewalks which also ensures that GPS services are not interrupted as is the case in primate homes and other locations.
Velvioo also provides an easy sign up process for YerevanRide. Subscribers are able to download the app on the iOS and Android app stores, with an easy registration process that includes a subscribers name, phone number, and email, and selection of a membership plan.
The service is open to anyone 16 years and over without any permits required, and payments for the YerevanRide service can be made by credit card or by cash using any TelCell terminal around Yerevan.
The team at YerevanRide has worked hard to understand how best to provide Yerevan’s residents a form of transportation that can compete as an alternative for cars. First, YerevanRide bicycles have 7 gears, making it easier to ride around Yerevan’s sometimes hilly terrain. Second, it offers electric bicycles to make it really easy to ride around Yerevan’s steep regions. Third, cash payments via TelCell ensures inclusivity for those that don’t have credit cards.
Velvioo actively works with the Yerevan Municipality in helping them build the necessary infrastructure to make riders safer and more comfortable riding bicycles in Yerevan. By sharing usage data with the Municipality, Velvioo promotes evidence based planning in the Municipal infrastructure initiatives, ensuring that bicycle stops and other associated infrastructure are built where they are needed. Velvioo also works with community and other advocacy groups in Yerevan to make more bicycle lanes a reality.
All bicycles need to be secured at the end of a ride. To secure a bicycle, a rider needs to activate the GPS locker on the back of the bicycle by pushing the lever to the lock position and also secure the password locker on the bicycle to a sturdy object, such as a bicycle rack or lamp post. A rider is then requested to scramble the number after locking. The rider can be charged up to 300,000 AMD for any lost or damaged bicycles when negligence is proven.
By working to reduce urban congestion, Velvioo aims to stimulate economic activity, improve environmental health, and enhance tourist experiences. They therefore provide benefit to Armenian cities, residents, and visitors alike.
Budget: Accessibility is an important of all solutions from Velvioo. On YerevanRide, a customer can purchase a 1-day or 3-day passes and monthly or annual plans. A 1-Day Pass costs 1,000 AMD for 24 hours, 3-Day Pass costs 2,000 AMD for 72 hours, Monthly Plans cost 9,000 AMD per month, and Annual Plans cost 49,000 AMD per year. These time bound plans provides unlimited number of 45-minute rides. For example, a monthly plan user can ride from home to work, from work to a restaurant for lunch, and from work to home all for one monthly price – as long as no single ride exceeds 45-minutes. The ride limit ensures that there are enough bicycles for all riders in the network. Rides longer than the ride limit will be charged 300 AMD for every 15-minutes beyond the ride limit.
Achievements: Velvioo currently serves the roughly 400,000 18-35 year old’s residing within Yerevan.
Contact details: Albert Manukyan, Co Founder
Armenia, Yerevan, Margaryan 20/2.
Phone +374 94 55-67-02